Mobile Friendly Website

Title: Mobile Friendly Website. Why it’s Important

You’ve heard it before. You should have a mobile friendly website. But how can you tell if it is? And….

Read More

Importance of Color in Branding

Title: Color is a Powerful Tool for Branding Your Business

  While it is understood that color is a powerful branding and advertising tool, what is less clear is exactly….

Read More

Digital Audience Segmentation TotalCom

Title: Better Targeting with Digital Audience Segmentation

Digital ads aren’t like magazine or traditional television ads. Because digital ads come with a plethora of targeting options –….

Read More

Digital Social Trends

Title: Digital Social Trends for Marketers 2017

It is important to be aware of these digital social trends so you can plan ahead, be prepared and remain….

Read More

Superbowl advertising

Title: Super Bowl Ads: Keeping the Tradition in Traditional Marketing

CBS, one of the largest broadcasting services in America, gains millions of dollars in revenue from one event every year:….

Read More

television ads can increase website traffic

Title: Television Ads Can Increase Website Traffic

Television ads can increase website traffic, prospects and sales. Combine Digital and Traditional Media for More Marketing Success As consumer,….

Read More

Title: Gmail Sponsored Promotions: Email Inbox Advertising

  What is GSP? Gmail Sponsored Promotions is an advertising tool by Google. Through GSP, your business can target specific….

Read More

TV Commercial Spot Inventory

Title: New Trend? TV Stations to Reduce Advertising Inventory

If you’re like most people, the last thing you do every night is lie around on the couch and watch….

Read More

Title: Don’t Lose Customers! Take Control of Your Online Presence

  How do people find your business? Search engine, local paper, magazine ad? These days, most people are looking for….

Read More

Title: Facebook Advertising: More Than Likes

Facebook is a popular platform that many businesses have found help drive serious traffic to their sites. However, there is….

Read More

Title: Game Time: Develop an Integrated Media Strategy to Help You Score

  At TotalCom we know that a traditional marketing strategy can be both relevant and effective, especially during college football….

Read More

Title: Creating Buyer Personas for Your Business

Once you have developed your digital and traditional marketing strategy, the next step to improving your brand is taking a….

Read More