This dog food is formulated for active, hunting dogs and the ads ran in various hunting and outdoor magazines. Ads were designed for each of their formulas.Sunshine Mills
A light-hearted take on the needs and performance of active hunting dogs was used in these ads. These dogs are athletes and should be treated that way – especially with their nutrition.Sunshine Mills
Humor was used in the headlines to reach a hunter who likely has multiple dogs who devotedly deliver for their owner.Sunshine Mills
We shot this TV spot with the owner of Black Warrior Kennels and coon hunting expert Tommy Hewitt, who only uses Sunshine Mills Dog Food at his kennels.